Increase clicks by 50%
Drive more traffic and sales by using both free listings and paid ads
Using free listings and ads together increased clicks by 50% and doubled impressions. Small-to-medium merchants saw the largest share of the increases.
Source: Google Internal Data, July 2020
Show products automatically on Google for free
When your products are added and approved, they’ll be eligible for free listings, reaching shoppers across Google’s network.
Promote products and drive more sales with paid ads
Connect your Google Ads account, choose a budget, and Google will optimize your ads so they appear at the right time and place.
Track performance straight from your store dashboard
Real-time reporting all within your WooCommerce dashboard means you know how your campaigns are performing at all times.
Thank you Google and WooCommerce for creating this app. It’s so simple to use and connect your products to Merchant Center.
joshua luke white
It does everything smoothly. Perfect and must need add-on from WooCommerce. Some things are just “essentials”.
Anonymous
Get Started
Reach millions of shoppers with product listings on Google
Sync your products directly to Google, manage your product feed, and create Google Ad campaigns — all without leaving your Website dashboard.
Promote your products across Google Search, YouTube, Display, Discover, Maps, Gmail, and more.
How does Goolge Ads work?
Google Ads works by displaying your ad when people search online for the products and services you offer. By leveraging smart technology, Google Ads helps get your ads in front of potential customers at just the moment they’re ready to take action.
What is a product feed?
Your product feed is the central data source that contains a list of products you want to advertise through Merchant Center. By default, Google syncs all active products from your WooCommerce inventory. You can choose to exclude products later after this setup.
Where will my products appear?
Eligible free listings can appear in search results across Google Search, Google Images, and the Google Shopping tab. If you’re selling outside the US, free listings will appear on the Shopping tab.
If you’re running a Performance Max Campaign, your approved products can appear on Google Search, Google Maps, the Shopping tab, Gmail, Youtube, the Google Display Network, and Discover feed.
How long until I see results with Google Ads?
Google’s Performance Max campaigns are powered by machine learning models. These models train and adapt based on the data you provide in your campaign. This means performance optimization can take time. Typically, this learning process takes 1—2 weeks.
